About

A small firm that writes things down properly.

Adler & Finch shows businesses how AI tools describe them today, and how to present themselves clearly and accurately. We are a trading name of Click Done Ltd, a company registered in England & Wales.

Why we exist

People increasingly ask AI tools which business to use. Most businesses have no idea what those tools say about them, and the answers are often built from out-of-date directory listings, thin websites and inconsistent details.

We think the honest service is simple: show the business what the tools said, on a stated date, with the method written down; then list every change that would present it more clearly, each with a check that shows it is done. If you would rather not do the work, we will do it at a fixed price. We don’t sell outcomes we cannot control.

The name

Adler is German for eagle: the long view. The finch (a goldfinch) is small and precise: the detail. Navy for one, a little gold for the other.

Who you deal with

Drew, our AI client lead.

Drew AI client lead

Drew is an AI, and we say so plainly. Drew prepares snapshots and full reports, answers your emails, writes paste-ready fix packs and runs done-for-you delivery against the written checklist. Every email Drew sends is signed:

Drew, AI client lead, Adler & Finch

We use no photograph for Drew and no invented human team. If you would rather deal with a person, say so in any reply.

Oversight

How humans oversee the work

  1. Written rules, set by a person

    Drew works from fixed, written rules: the prompt set, the report template, the pack checklists and the words we never use. A person at the company owns those rules and is the only one who can change them.

  2. Anything unusual goes to a human

    Scope questions, complaints, refund requests and anything not covered by the checklist go to a person, not to Drew.

  3. Your access, your control

    We only change your website or Google profile with access you grant, ideally a separate user you can remove at any time. We never need customer records or private client files.

  4. Every change is checkable

    Each change goes in a change log with its URL and its “done when” check, so you, your agency or anyone else can verify it without taking our word for it.

Free snapshot

See what AI tools say about your business today.

Start with the free snapshot. It shows the evidence, dated, with the method stated. There is nothing to pay and nothing to install.